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Voor een beter leven in Ivoorkust

Onze eerste collectie is ontworpen rondom het thema ‘Ivoorkust’. Voor elk product dat we hiervan verkopen, ondersteunen we de albinistische community in Ivoorkust met een deel van het geld. Dit doen we door een lokale zonnebrand productie faciliteit op te zetten in Abidjan. Zo kunnen we bijdragen aan levensomstandigheden met zonnebrand, educatie, training en werkgelegenheid.

The albino community in Côte d'Ivoire on a donation day where locally produced sunscreen is handed out and produced by albinos of the community.

For a better life in Côte d’Ivoire

Our first ever collection is designed around the beauty of Côte d’Ivoire. For every product from that collection that we sell, we support the albino-community in Côte d’Ivoire. We do this by setting up a local sunscreen production facility. In this way, we contribute to the living circumstances with sunscreen, education, training and employment.

Freek and Sambu making bigger picture sign

Spreading Joy in The Gambia

To kickstart the brand, we started a social mission to ‘the smiling coast of Africa’, also known as the Gambia. We collected 166 gift boxes and invested locally in multiple causes. It was an unbelievable experience and made us even more determined to create sustainable development with our brand. Together we can definitely have a real impact.

Planet earth sustainability

How we define sustainability

We aim to change the fundamentals of the fashion industry. This industry is still one of the most harmful industries for our beautiful planet. By taking ‘sustainability’ into account in every aspect of business we aim to minimise the negative impact that we could possibly have. The world is such a beautiful place and Bigger Picture Clothing wants to keep it that way.

Kids in Tanzania getting clean drinking water which is donated by Bigger Picture Clothing in a partnership with Made Blue.

Fighting water scarcity in Ethiopia & Tanzania

785.000.000 people do not have access to clean drinking water. Around 500.000 children die every year from diarrhea caused by unsafe water and poor sanitaton. That’s over 1.400 children each day. Therefore, we donate 1.000 liters of clean drinking water for every single product we sell.

BPC logo with slogan

Our Vision

We aim to create a win-win-win situation. We want to positively impact the planet, the people and our business development goals. In this way we can align our ambitions on the areas of sustainability, development and business in such a way that everybody that is related to the Bigger Picture benefits!